When every shopping mall offers the same shops, selling the same products, there is a hunger to find something different and special. Discovering the South African online store ‘Oh So Charming’ has opened up the greatest avenue for shopping, and you escape entering Groundhog malls which pulverize the soul.
I met Tracey from Oh So Charming at a SA Mom Bloggers event last year. Well, I didn’t properly meet her, I stood at a distance and wondered what it is that makes her shine. Subsequently I found out that Tracey is highly talented and has some serious credentials having worked as an Art Director and Graphic Designer. More than anything, she has the soul of an artist and exudes creative energy (even through a computer screen).
Following the build up to launching Oh So Charming I felt excitement as Tracey shared glimpses of what would be on offer. Apart from the obvious meaning of the shop name, she shared that her son said “Oh so” for “also”, and when orders began she envisaged customers saying “I would like x and also (Oh So) y, and maybe also (Oh so) a few of those” etc. As a delighted customer I can testify that this is indeed the case, once you have ordered once, it is just the beginning of an enchanting journey.
Despite taking pride in my extensive grasp of the English language, until dealing with Oh So Charming, I had not come across the word ‘bespoke’. My initial interpretation was that it had something to do with engaged couples (spoken for). I soon learned that the correct meaning is ‘made to order’. This opened up a whole new world of fun when ordering. I flooded Tracey with requests “Can you do me a mug with a labrador?” “Also Schnauzer dog?” Can you do a T-shirt with a take on the X-Files slogan ‘I want to believe’. Also can you do something with a frog, make that 2 things” And so on. Each request was met with “With pleasure, no problem”. Even the most difficult to choose for friends or family members can be pleased with a custom made gift.
With a restricted budget, I can’t splash out on expensive gifts. Despite being unique hand crafted items. Tracey’s prices are affordable.
If you are looking for something special, drop Tracey at Oh So Charming a line, you will be delighted with her creative work. At present her website is down for reconstruction but you can find Oh So Charming #Allthethings on Facebook